Strategic advisory

Clarity in important decisions

Ankh ehf. provides strategic advisory in situations where decisions are complex, the stakes are significant, and strategy, governance and contractual frameworks need to work together.

Engagements often sit at the intersection of strategy, governance and complex agreements — where strategic direction, stakeholder interests, responsibilities and execution must align.

The work often involves clarifying alternatives, assessing risks and implications, analysing contractual and decision frameworks, and supporting sound decision-making at executive and board level.

Areas of Work

Strategy

Development and evaluation of key decisions where direction, prioritisation and long-term consequences matter.

Governance

Support on governance structures, board preparation and decision frameworks where clarity and sound judgement are essential.

Complex agreements

Structuring and assessment of agreements and contractual frameworks where incentives, risks and long-term implications must be clear.

Business development

Situations where strategy, market context and execution need to be aligned to support clear long-term development.

About Ankh

Ankh is the advisory practice of Jóhann Sveinn Sigurleifsson.

Jóhann brings more than 15 years of experience in strategy, business development, governance, contracts and the evaluation of complex decisions.

He spent 13 years at Ljósleiðarinn, working closely with the CEO, executive leadership and board on strategy, agreements, market matters, infrastructure projects and issues with both operational and long-term significance.

His experience is cross-functional and applies across sectors and industries where strategy, governance, contractual frameworks and execution must align.

Board & Governance

Ankh also supports work related to boards, governance and the preparation of significant decisions.

This is particularly relevant where independent judgement, clear analysis and careful presentation are needed before decisions are made.